Entries by Julie Young

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Timeless Logo Design

We’re frequently asked: What makes a good logo? A good logo is simple, elegant and consistent. It doesn’t sway with every trend. Easy to say; hard to do. Take a look at some examples of elegant, timeless logos – both corporate and product – that have built strong brand recognition. Apple …

Guest Post: Fundamentals of Social Media Management

  Today’s guest post is by Jill Kurtz, owner and principal strategist at Kurtz Digital Strategy. She works with businesses to to develop digital marketing and social media strategies that reach business goals.   Using social media means much more than posting content on one or more social channels. To …

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Branding 101

1. Establish Your Company Name Once you have a handful of names to consider, trademark research and registration is crucial for the protection of your brand. See why here. 2. Create a Tagline A short phrase can add punch to your company’s personality, or clarify your services: Incorporate a tagline …

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Realtor Website Design

In our experience, we’ve found that realtor websites have unique design and functional requirements: Multiple categories (for sale, under contract, sold, open house) mean more pages. These websites are updated frequently to keep up with ever-changing listings. The site has be able to load quickly, given the many images that …