Blog - Young Design

A Guide to Using Icons in Your Marketing Materials

Branding, Email Marketing, Graphic Design, Print Design, Web Design

Have you noticed the proliferation of icons in web and print collateral? (We’re not referring to emoticons). We get many client requests to create icons in their marketing materials. However, icons can often be used for the wrong reasons, and be too literal. Yes, clients like to differentiate themselves from …

Does Your Brand Need a Style Guide?

Branding, Graphic Design, Print Design, Web Design

Your company’s brand is more than your logo. If you distribute print marketing materials, have a website and ad campaigns, or use social media, your colors, fonts, and images affect your messaging. A style guide can be a great asset to maintain…

What Makes a Successful Landing Page?

Branding, Email Marketing, Graphic Design, Web Design, Web Development

A landing page is a web destination that offers your customers something of value and encourages them to take action. The page is focused on conversion (making a specific sale or gaining a lead), as opposed to a website product page, which focuses…

Design & Marketing FAQs

Branding, Email Marketing, Graphic Design, Print Design, Web Design, Web Development

We answer your latest design and marketing questions. 1. What's the easiest way to communicate with our customers? If you’re still emailing PDF attachments to customers, there’s a better way: an email campaign. Create an email…

artificial intelligence human hand and robot hand

Guest Post: Will You Ignore or Embrace AI?

Branding, Graphic Design

Today's guest post is by Jill Kurtz, who provides online marketing strategies for small businesses through Kurtz Digital Strategy. She uses more than 30 years of marketing and communication experience to help each client reach customers…

What’s Your Company’s Name?

Branding, Graphic Design

Naming a company or a product is a first step in branding, and it’s ridiculously easy to mess up. Company founders may have a favorite name, or they name the company after a product, a location, or themselves. However, be aware what…

How We Juggle Multiple Projects

Branding, Graphic Design, Web Design, Web Development

Our graphic design projects run the gamut from print projects and pitch decks to website design and online campaigns – and all are deadline-oriented. There's nothing like juggling multiple projects to highlight the value of time management.…