Blog - Young Design

A Guide to Using Icons in Your Marketing Materials

Branding, Email Marketing, Graphic Design, Print Design, Web Design

Have you noticed the proliferation of icons in web and print collateral? (We’re not referring to emoticons). We get many client requests to create icons in their marketing materials. However, icons can often be used for the wrong reasons, and be too literal. Yes, clients like to differentiate themselves from …

Make a Big Impact with 4 Easy Website Updates

Branding, Graphic Design, Web Design, Web Development

Looking to update your website? Just a few tweaks can make a big difference in how your audience experiences your site. Change the background. If your web pages have a colored background or texture, delete it and switch to white.…

graphic design biggest secret is white space

What Does White Space Mean in the Design World?

Branding, Graphic Design

Are your marketing materials difficult to read? Do your web pages make it hard for users to know what to focus on? You may have a clutter problem. A graphic design pro will likely suggest “adding more white space”. Have you ever wondered…

How to Use YouTube for Marketing

Branding

Today’s guest post is by Jill Kurtz, who created Kurtz Digital Strategy to create winning digital marketing strategies for small businesses. Her expertise includes websites, social media, email marketing and search engine optimization…

Is Re-Branding Worth the Risk?

Branding, Graphic Design

Changing your company name, logo design, tagline, or colors — even adding a social media personality (looking at you, Mr. Peanut) can be a high-wire act full of pitfalls. It challenges your customers’ comfort level. You may lose credibility…

Repair the Trust and Keep Your Customers

Branding, Graphic Design, Web Design, Web Development

As a valuable marketing tool, your website needs monitoring. It’s easy to put off regular critiques and updates for your site. But if you want to keep customers, those tasks are imperative. Without regular reviews and maintenance,…

Signs of the Times

Branding, Graphic Design, Print Design

This collection of old fence signs says a lot about marketing back in the day, and working within its limitations. Compared to today, it feels like marketing in slow motion. Working with the Space Available Size is paramount in design.…