
What Makes a Successful Landing Page?
Branding, Email Marketing, Graphic Design, Web Design, Web DevelopmentA landing page is a web destination that offers your customers something of value and encourages them to take action. The page is focused on conversion (making a specific sale or gaining a lead), as opposed to a website product page, which focuses…

Design & Marketing FAQs
Branding, Email Marketing, Graphic Design, Print Design, Web Design, Web DevelopmentWe answer your latest design and marketing questions. 1. What's the easiest way to communicate with our customers? If you’re still emailing PDF attachments to customers, there’s a better way: an email campaign. Create an email…

Guest Post: Will You Ignore or Embrace AI?
Branding, Graphic Design Today's guest post is by Jill Kurtz, who provides online marketing strategies for small businesses through Kurtz Digital Strategy. She uses more than 30 years of marketing and communication experience to help each client reach customers…

What’s Your Company’s Name?
Branding, Graphic Design Naming a company or a product is a first step in branding, and it’s ridiculously easy to mess up. Company founders may have a favorite name, or they name the company after a product, a location, or themselves. However, be aware what…

How We Juggle Multiple Projects
Branding, Graphic Design, Web Design, Web Development Our graphic design projects run the gamut from print projects and pitch decks to website design and online campaigns – and all are deadline-oriented. There's nothing like juggling multiple projects to highlight the value of time management.…

Make a Big Impact with 4 Easy Website Updates
Branding, Graphic Design, Web Design, Web Development Looking to update your website? Just a few tweaks can make a big difference in how your audience experiences your site.
Change the background. If your web pages have a colored background or texture, delete it and switch to white.…


Don’t Fall for Cookie-Cutter Branding
Branding, Graphic Design, Print Design, Web DesignGiven the popularity of template-based design apps, it’s easy to think that a logo design is also template-based – a quick generic copy to be used in branding. However, this dumbing-down of logo design presents real risks for business owners — risks that can cost money, not to mention loss …